So, Microsoft’s 2010 Design Expo Challenge is “Service Meets Social” and ITP is ready to tackle that amorphous concept now that Prof. Nancy Herchinger has finalized our teams. My teammates, Julio Terra, Noah Waxman, Tianwei Liu, and I tussled with the ideas of household savings management for families versus making environmentally food accessible to urban dwellers. How can technology aid either need? What serves as a greater impact? Food for thought (pun intended).
After much discussion, my teammates and I are looking at the issue of making local, environmentally friendly food available to urban dwellers. Essentially, we’d like to strengthen the community of local farmers to local customers for those of us who would like to see better bulk buying power, accessibility, etc. then what is currently accessible (local bodega, super market, farmer’s market, Whole Foods, FreshDirect.com, etc). New York City has a very strong network of CSAs and Farmer’s Market and we hope that we can make local agriculture even stronger by expanding the options for where local farmers can market their wares (directly to consumers) with the convenience of online technology. As Noah said: “Let’s empower local farmers to retail their own produce while giving urban-dwellers a greater sense of connection to the food they eat.”
We’ll be doing investigations and interviews with farmers, current networks between consumers/local farmers, profiling produce selection at various locations, among others for the next weeks ahead. Let’s just say: Google Wave will be our very close friends while we’re coordinating this.
