- Conceptualized, designed, and presented re-design of Bing Image Search, worked on Bing Travel (Flights/Hotels), movie search on Bing app on Win 8,
- Designed user interfaces by creating user scenarios, wireframes, and mocks
- Collaborated with product managers and researchers with user testing, test designs, and documentation of UX recommendations.
- Conducted user research and create wireframes and visual designs for user interface concepts
- Conceptualized, designed, and presented a social interaction app to stakeholders.
- Designed user interface by creating user flows, wireframes, and rapid prototypes.
- Interviewed target users for behavioral insights on current social media usage, web publishing trends.
- Wrote research findings for design concept development and user research.
- Published and presented case study paper at 2012 CHI Conference
- Designed clients' social web apps, mobile apps, and games
- Conducted user and market research to inform and guide design development.
- Produced app designs with detailed schematics (wireframes to mockups to interactive prototypes).
- Designed and built a social mobile platform for shopping and nightlife to inspire people to share freebies on-the-go with their friends.
- Design prototype featured on the BBC. Our first initial prototype (SocialDrinkster) was featured by the BBC.
- Designed and prototyped a social online platform for local food enthusiasts and their neighborhood communities.
- Presented design work and prototype at Microsoft's 2010 Design Expo.
- Successfully publicized brand into major online media (CNET, CrunchGear, GeekSugar).
- Developed brand into a top ten electronics accessories brand on Amazon Marketplace with 200% increase in social media presence.
- Created editorial and multimedia content for marketing and advertising campaigns.
- Analyzed and highlighted news media stories to check for accuracy, objectivity and bias.
- Increased site traffic by improving community engagement in online forums and social media.